Another week, another whirlwind of totally EXTRA events! We were here, there and everywhere!
We visited the French Riviera with Dior, hung out with Toyota at W KL, developed a taste for orange with vivo, and more. We were on the scene, and vibing like a boss! Just check out our social diary for this past week (don’t be jelly!):
Dioriviera Collection & Pop-Up @ Dior Pavilion KL
We were front and centre at the launch of the Dioriviera 2024 collection and pop-up at the Dior boutique, Pavilion Kuala Lumpur. The latest line features ready-to-wear pieces, bags, accessories, shoes, lifestyle products and tableware. The collection also includes two new variations of Dior’s emblematic toile de Jouy motif – the “toile de Jouy Sauvage” and the “toile de Jouy Soleil”.
Of course, the highlight of the address is the summery pop-up, meant to mimic a one-of-a-kind resort experience in the heart of Kuala Lumpur. Amid the busy city, customers can relax at the Dioriviera Pop-Up and indulge in coffee, mocktails and specially-curated desserts from Michelin Star chef Raymond Tham of Beta. While walk-ins are welcome, customers are encouraged to book an appointment through Dior Malaysia in advance to ensure a seamless experience.
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The New Side Of Blue With 1664 BRUT
Staying true to its brand promise, 1664 transformed simple pleasures into extraordinary experiences – as we discovered first-had at the launch of 1664 BRUT, which continues the brand’s tradition with a refreshingly crisp, golden lager with a sparkling twist.
“We are thrilled to introduce 1664 BRUT to Malaysian beer enthusiasts,” said Olga Pulyaeva, Marketing Director at Carlsberg Malaysia. “Our new campaign, ‘Discover the New Side of Blue,’ invites Malaysians to enjoy this crisp, golden premium lager. This addition enriches our 1664 range, which includes 1664 Blanc and 1664 Rosé. We’re proud to be the first South-East Asian country to launch this exciting product.”
As 1664 BRUT rolls out nationwide in pints, cans, and draughts at 4.5% ABV, it promises to elevate every drinking moment. Its sleek packaging, featuring a gold label against the iconic blue backdrop, reflects its vibrant spirit. Whether it’s a casual hangout or a weekend clubbing adventure, 1664 BRUT adds a twist to any occasion.
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Vivo Y100 5G In Orange Leather Launch
vivo Malaysia launched the new Orange Leather variant of the vivo Y100 5G at the exclusive Orange Paradise event recently – and we were among the first to take a bite out of it. Priced at RM1,199 the smartphone is available on vivo Malaysia’s official website, Shopee, and Lazada.
The upcoming public launch on 15th June will allow attendees to indulge in treats from SOI 55, capture moments at a themed photo booth, and join in a lucky draw with prizes worth up to RM5,000 by sharing their experiences on social media.
Mark your calendars for the vivo Y100 5G Orange Leather Experience Day:
Date: 15th June 2024
Time: 11am – 6pm
Venue: drea’s space, 23A-1, Petaling Utama Avenue, Selangor
For more details, visit vivo.com/my.
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Mister Global 2024 Press Conference
Mr. Global Malaysia returns with a renewed focus on celebrating and elevating the modern man as a beacon of leadership, cultural understanding, and social responsibility. Under the stewardship of local franchise holder Melvien Lau, the pageant seeks to empower Malaysian men to serve as positive role models and ambassadors for their nation, emphasizing cultural diversity, personal growth, and community engagement.
Launched at a press conference attended by esteemed figures including National Director of Mister Global Samuel Seow and reigning titleholders, Mr. Global Malaysia 2024 aims to cultivate a cohort of contestants who epitomize confidence, integrity, and compassion, embodying visionary leadership while championing social causes and cultural representation.
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ALDO Pavilion KL Reopening & Barbie x ALDO Collection
The iconic shoe retailer ALDO recently reopened their Pavilion Kuala Lumpur store – and we had the chance to check out the revamped space! The new store showcases a different look to ALDO Malaysia, switching out its old image for one more vibrant and inviting. Besides the store reopening, ALDO Malaysia also celebrated the launch of their new Barbie collaboration!
The dreamy, limited-edition collection is inspired by the iconic ‘90s Barbie DreamHouse™️. Just one look and you can tell that this collection is a celebration of old-school Barbie – but in all the good ways. From holographic pink shoes to denim shoulder bags with the iconic 90s Barbie logo, this is one collection for all Barbie lovers. The Barbie x ALDO collection is available exclusively at the new ALDO Pavilion KL store, ALDO The Exchange TRX, ALDO The Gardens Mall and online through www.aldoshoes.com.my until stocks last.
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Astro’s New Sooka TV Stick Launch
Astro recently launched the sooka TV Stick, the brand’s latest Android TV dongle that lets you find and watch all your favourite shows, films, cartoons, and sports programmes on the big screen rather than your smartphones. We were invited to Astro’s headquarters for its official launch.
This unique device retails for RM349 and comes with one month of premium access, 24 free TV channels, selected On Demand content, and 3 months of access to Disney+ Hotstar. You can purchase your own through sooka’s official website.
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Coffee & Friends Festival @ Fahrenheit88
Looking for a hangout spot that serves amazing coffee and offers fun activities? Look no further than Bukit Bintang’s first-ever coffee festival, Coffee & Friends, brewing from now to 23rd June 2024 at Fahrenheit88.
With over 50 local coffee booths, coffee enthusiasts will have a blast luxuriating in the many different flavours of coffee. You can also take part in over 15 workshops, activities, contests, and giveaways designed for all ages. Workshops include latte art experiences, crafting your own latte, and coffee art painting. Competitoins like an art battle and a colouring contest for young artists add to the fun.
Discover the captivating Coffee Cup Art Wall on the 3rd floor, showcasing over 1,000 unique coffee cup designs by local artists, influencers, and students from five institutions. For book enthusiasts, the Brew & Books corner by Bookxcess offers a cosy spot to sip coffee in while browsing books or catching a storytelling session with Elsa.
Early birds can enjoy freebies like coffee, oat milk, and more, with the first 100 daily visitors also having a chance to win a Special Edition Artisan luggage. The Blind Box Coffee offers a surprise gift with a delicious drink. Hurry over and experience the many activities and coffees that Coffee and Friends Festival has to offer.
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LISTERINE x Watsons Malaysia Set Record!
We were invited to participate in setting the record for the “Largest Simultaneous Mouthwash Swishing” attempt for the Malaysian Book of Records! LISTERINE and Watsons collaborated for this special occasion that took place at De Wan by Chef Wan at The Linc, with special guest appearances by celebrity dentist Dr Kayla Teh and Chef Wan himself!
Not only that, but students from participating schools, Sekolah Kebangsaan Sungai Binjai and Sekolah Kebangsaan Bukit Kemuning 2, also helped us break the record at their respective institutions, before we later enjoyed mouth-watering dishes prepared by the celebrity chef and his team.
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Taiwan Excellence Wanderland Pop-Up Store
The Taiwan Excellence Wanderland Pop-Up Store 2024 has landed at 1Utama Shopping Centre – and we had the chance to check it out during the launch! The event is presented by the International Tarde Administration, the Ministry of Economic Affairs (TITA) and the Taiwan External Trade Development Council (TAITRA). It aims to provide the public with an interactive and entertaining environment to closely experience and understand innovative and high-quality products made in Taiwan.
The opening ceremony was graced by James Chang, the Director of the Economic Division at the Taipei Economic and Cultural Office in Malaysia, and James Buu, the Deputy Representative of the Taipei Economic and Cultural Office in Malaysia. Local celebrities Owen Yap, Wayne Phoo, Li Qiang and Thomas Kok also made guest appearances to talk about their experience using Taiwanese products and promoting the participating brands.
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Toyota Media Appreciation Night
Online news wouldn’t be possible without writers, videographers, and reporters working tirelessly to deliver you hot stories. Which is why Toyota revived Toyota Media Appreciation Night to display its deepest gratitude to the simple folk who do their best to cover your everyday news.
This year’s special gathering was held at W Kuala Lumpur’s WET Deck, where media friends dined and drank to their heart’s content. To bring up the mood, Malaysian independent recording and performing artist Russell Curtis was there to sing us some modern tunes, while the classic Malaysian pop band Alleycats sang us some old-school favourites! Of course, guests weren’t allowed to leave empty-handed, which is why Toyota gave away some fantastic prizes, including vouchers, iPads, a PS5, and even several travel vouchers! Hats off to Toyota – your friends from the media really appreciated this in return.
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Berjaya Times Square’s New Attractions
After celebrating its 20th anniversary last year, Berjaya Times Square Kuala Lumpur is now reestablishing as a family entertainment mall. In addition to the well-known Berjaya Times Square Theme Park on Level 5 and 7, the mall recently introduced a variety of entertainment attractions. Besides the underground go-kart at the basement level parking area on B3 (Go-Kart BTSKL), thrill seekers can explore the next-gen interactive escape room (Bomb Battle) where the players will be suited up in a hazmat suit to dodge lasers and crack codes to avoid getting blasted in paint. There is also a battleground where players can engage in a classic team deathmatch shoot ‘em up with laser blasters (Laser Battle) or to dive deep into the latest VR technology adventure (Hologate).
For families with small kids, Berjaya Times Square has a humongous children’s playground, better known as Jungle Gym Land, as well as an obstacle course (Ninja Jungle Gym), and a children’s go-kart circuit (Meta Kart).
“Berjaya Times Square is the perfect plan for anyone looking for a convenient access to various wholesome and fun activities during the weekend or holidays, but wishes to beat the jam or do not fancy a long drive from adjacent cities,” the mall’s Executive Director Mr Tan Tee Ming was quoted as saying.
The post Dior Pop-Up, Vivo Orange Leather Debut, 1664 BRUT Launch & More: Events We Hit Up Last Week! appeared first on Hype MY.
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