Picking the right holiday gifts for the kiddos on your list is a guessing game. Which ones are still into stuffed animals? Who only wants "big kid" stuff now in spite of their single-digit age? Even the most plugged-in grown-up can use a little guidance — whether you're buying for your own kids, your nieces and nephews, or the little ones who call you Auntie even though you're technically just mom's bestie. Luckily, The Toy Insider just released their 2025 Holiday Gift Guide and it's got all the recommendations you're looking for.
The Toy Insider team tests the buzziest toys all year, and only the best ones make the cut. That means their Holiday Gift Guide is packed with toys that spark imagination, encourage creativity, and deliver the kind of instant joy that'll make you the favorite adult of any tiny human. They've got interactive pets, snuggly plushies, epic play sets, and rideable dream machines will light up faces like a string of twinkle lights.
So, before you head to the nearest megastore to panic-shop, peep some of the highlights from The Toy Insider 2025 Holiday Gift Guide. It'll make shopping so easy that wrapping will feel like a fun craft project instead of a chore.
1. Disney Princess 24V Princess Carriage
Get your little royal rolling around around in fairytale style with this motorized princess carriage. It runs for up to 45 minutes on one charge and can hit speeds up to 4.5 mph. "Dream come true" vibes!
2. Bluey Mini Music Player
Invite everyone's favorite four-legged friends to the dance party! This mini music player has four built-in tracks and a light-up Bluey graphic that flashes to the beat of the music. It also features "musical statues," a game in which kids dance when the music plays, and turn into a statues when it stops.
3. Nano-Mals Interactive Pets
Discover a world of fashionable, pocket-sized pets with Nano-Mals. These interactive pets feature an electric heart meter that communicates their needs to their young caregivers. The more the pets are played with and cared for, the more interactions they unlock. It's equal parts empathy training and style statement.
4. Squishpillow Firm Bed Pillow
Add a touch of fun (and maximum comfort) to any kid's sleep space with these Squishmallow-inspired bed pillows. With six different Squishmallows patterns to choose from, this pillow and pillowcase line brings all of the snoozy snuggles.
5. Disney Ultimate Stitch Interactive Feature Plush
Meet your little one's new favorite sidekick. Inspired by the live-action film, this Stitch plush has more than 100 sounds and movements. Kids can press Stitch's belly, hands, tongue, and nose, then watch as he sings, dances, speaks, and more.
6. LEGO Duplo Interactive Adventure Train
Playtime stays on track with this buildable train set featuring lights, sounds, and customization options. Toddlers can drive the train, and parents can find new ways to build with the LEGO Duplo Interactive Trains app. All aboard!
7. Hot Wheels City Ultimate Dual Dragon Transporter
Turn every floor into a high-octane speedway. This dual dragon hauler transforms into a two-lane racetrack and includes two dragons that eat, launch, and race Hot Wheels cars. Each one also comes with a 1:64-scale vehicle, plus stores more than 20 cars.
8. Melissa & Doug Sort Stock, And Select Beauty Kiosk Play Set
For the little beauty content creator in training. This vending machine play set dispenses wooden beauty products for kids to organize and shelve. Using matching and recognition skills, kids can sort the beauty products by color in the machine and dispense them with buttons and matching coins. It includes 24 pieces, from wooden cosmetics to a reusable activity card.
9. Bratz Stylin' Dolls
Your childhood fashion icons are back and bolder than ever. These articulated fashion dolls feature bold new outfits, matching jewelry, and long, brushable hair. Each comes with an oversized kids' T-shirt, featuring the same graphic design as the doll's top.
10. Bluey Supermarket Play Set
This play set has everything: three stories, four play areas, special sounds from the show, 15 play pieces, and exclusive Bluey and Bingo figures. Your kid can restock shelves, beep through checkout, and recreate their favorite episodes! Big Bluey energy, one adorable play set.
11. Sonic The Hedgehog - Sonic Racing Crossworlds R/C Monster Truck
No one knows speed like everyone's favorite g-force groundling! This remote control car takes fun to the next level with working lights, all-terrain tires, and an epic flame paint job. Whether zooming around the backyard or doing donuts in the den, this monster truck rides fast, smooth, and interference-free.
12. Paw Patrol Fire Rescue Rapid Reload Fire Truck
No job too big, no pup too small! Marshall's firetruck comes with a built-in projectile launcher for rapid-fire water spurts. Kids can drop down the ladder to quickly reload the launcher, and the rear door opens to release a mini vehicle.
13. Winx Club Fairy Fashion Doll
Magic, friendship, and fashion take flight with this set of Winx Club Fairy Fashion Dolls inspired by the new TV series. The pack features six 10.5-inch dolls: Bloom, Stella, Tecna, Aisha, Flora, and Musa. Perfect for fans old and new, these fairies are ready to inspire imaginative play and magical storytelling.
14. Marshmallow Madness
Game night just got sweeter… and a bit stickier. This game challenges players to pick up and eat marshmallows using a pair of tiny hands. The player who eats the most marshmallows during their turn wins the game.
15. Booksy: The Disney Edition 1-Pack Window Box
Bring story time to life with Booksy: The Disney Edition. Each Booksy figurine holds a tiny 40-page mini storybook for young readers to discover. Kids can collect or choose from Disney's Stitch, Moana, Elsa, and Simba.
16. Ms. Rachel Spin Along Learning Wheel
Learning gets a playful and positive twist with the familiar voice of Ms. Rachel. Toddlers can turn the wheel to practice mouth movements and color recognition, discover animals and their sounds, and more. The toy features three play modes and interactive prompts guided by their favorite overall-clad buddy.
17. Blast And Roar Toothless Mask
Get fired up for the live-action How to Train Your Dragon with this interactive mask! Kids can become the fearsome Night Fury with plasma blast lights, sounds, and even a water mister. Perfect for some playful surprises.
18. Pokémon Trading Card Game: Mega Evolution Elite Trainer Box
Whether your kid is a serious player or just starting their collection, this box delivers hours of excitement. Mega Evolution Pokémon like Mega Lucario ex and Mega Gardevoir ex return in this Trainer Box. Players and collectors can expand their sets with powerful Pokémon, new artwork, and more.
19. Pets Alive Polly The Magic Bird
Complete your magical menagerie with Polly the Magic Bird! At the tap of a wand, this interactive bird flutters to life, singing, moving, and even repeating what you say. The set includes Polly in her curtained birdcage, a hatching baby bird, a magic wand, and a guidebook containing lots of enchanting magic tricks.
20. Chompsaw
This kid-safe power tool makes cutting cardboard easy. Kids can use it to transform cardboard scraps into forts, DIY costumes, educational dioramas, and other creative projects. It gives them hands-on control over their projects and the satisfaction of saying, "I made that," no grown-up tools required.
For more hot toys for kids of all ages, check out The Toy Insider's 2025 Holiday Gift Guide and follow @thetoyinsider on social media!
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